Digital Consultancy · Southern Thailand
We build websites and SEO for Southern Thai businesses
Southern Whale is a digital consultancy across Phuket, Krabi, Surat Thani and 11 other provinces. We take 3–5 projects a month so we can actually focus.
50+
Southern Thailand clients
10+
years of experience
+150%
average organic growth
Common pain points
Why clients come to us
A website that's just an online brochure is a cost, not an asset. Four patterns we see most:
Site doesn't rank
Spent thousands on a build but no organic traffic — an empty house on the internet
Traffic but no leads
Broken UX, hidden contact buttons, untrustworthy design — clicks evaporate
Stuck on backend systems
Excel breaking, no booking/inventory tooling, no tech team to call — growth stalls
A cost, not an asset
Sites not designed for SEO + conversion on day one keep burning budget every month
Our services
Four services that turn your site into a real asset
Pick from four core services — quoted by actual scope. Free assessment, no upfront cost.
SEO retainer
Sustainable organic traffic — Technical SEO + content + backlinks
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Web design & development
Astro / Next.js · performance + SEO ready from day one
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Custom software
B2B / SaaS systems — booking, CRM, dashboards
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Technical SEO audit
Full diagnosis + actionable roadmap in 14 days
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Our services
How we're different
Real local understanding
We know Phuket's high/low seasons, Krabi tourism behaviour, Hat Yai B2B — not a Bangkok agency theorising from afar
All under one roof
Dev, SEO, content, design — one team, no vendor handoffs
Global tech-company process
Git, CI/CD, Agile — the same workflow Linear, Notion and Vercel use
Work
Case studies — measured outcomes
Wellness / Retreat / Health Tourism · Surat Thani
+680%
Organic Bookings
Case Study: A Wellness Retreat in Surat Thani Province Grew Organic Bookings +680% in 4 Months and Hit Top 3 for 'Yoga retreat Thailand'
A wellness retreat in Surat Thani province sourced 82% of revenue from BookYogaRetreats + BookRetreats + Tripaneer at 22-30% commission — the steepest in the wellness OTA segment. The legacy Wix site loaded in 5.8s and didn't rank in the top 30 for any primary keyword. The booking flow was inquiry-based and took 24-72 hours per booking — 60% of customers gave up waiting and booked elsewhere. Multilingual content was English-only, missing DE/FR/IT/ES which represent the core wellness tourist markets.
Medical Aesthetic Clinic / Healthcare · Songkhla
+245%
New Patient Bookings
Case Study: Aesthetic Clinic in Songkhla — Top 3 on Google Maps + New Patient Bookings +245% in 4 Months
A mid-sized aesthetic clinic in Songkhla, 7 years open, had thrived on word-of-mouth — but post-COVID a wave of new clinics in the area pushed heavy Google Maps SEO + Facebook Ads, knocking the client out of the top 30. The 6-year-old WordPress site loaded in 6.8s with no mobile UX, no booking system, and forced patients to phone or LINE and wait 4-12 hours for a reply — losing 35% to competitors with instant booking confirmation.
Tourism / Island Hopping / Activities · Surat Thani
22% → 65%
Direct Booking Share
Case Study: Surat Thani Island Hopping Platform — Cut Klook Commission, Self-Reliance to 65% Direct in 5 Months
A tour operator in Surat Thani handling 80-150 customers/day across island hopping + diving + Full Moon transfers depended on Klook + GetYourGuide + Viator for 78% of revenue, paying 18-23% commission per booking — THB 4.2M/year. No in-house booking platform. Inquiries came in via LINE at 200+ messages/day that admins couldn't keep up with. Boat scheduling ran on a mix of Excel + WhatsApp group with 4-6 double-bookings per week, and zero SEO.
Journal
Latest articles
Website Pricing Thailand 2026: How to Budget a Company Site
Website pricing ranges from 15K to 3M+ baht — but how do you know what's the right price for your project? This article breaks down the real cost drivers.
What Is Local SEO? Guide to Ranking #1 on Google Maps (2026)
Local SEO is how you tell Google who you are, where you operate, and why it should recommend you to nearby customers. This guide covers every step.
SEO Pricing Thailand 2026: Local Agency vs Freelance vs International
SEO in Thailand ranges from 3,000 to 300,000 THB per month — but how do you tell which price actually produces results, versus paying for keyword spam?
Coverage
14 provinces in Southern Thailand
Gulf of Thailand
Southern Border
Our promise
“We will never deliver work we wouldn't use ourselves.”
Integrity comes first. We won't upsell. We won't disappear after delivery. We treat your site as if it were our own business.
Ready to talk?
We only accept 3–5 projects a month so we can actually focus on each one.